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Upgrade to Magento Enterprise 1.13 Today!

13May
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After multiple successful upgrades to 1.13 for current clients OCM is announcing upgrades available to new clients.  New optimized indexing is making sites fly faster than ever! Contact us for information on how to upgrade. sales@orangecollarmedia.com or 866-262-1517 See information from Magento themselves...

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eCommerce Platforms – Drafting for “Need” or “Best Player Available”?

30Apr
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The National Football League is now ubiquitous.  The NFL Draft gets just as much coverage as the NBA Playoffs.  I caught some of the NFL draft coverage this weekend, and many football pundits discussed the needs of teams and how certain teams approach the draft.  Specifically, teams either draft for...

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Faster, Magento! Convert! Convert!

17Apr
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The Orange Collar Media Team, fresh off its participation in the 2013 Magento Imagine Conference, is eager to dive into development for Magento Enterprise Edition 1.13. Our team chatted with Magento reps to get the latest on Enterprise Edition 1.13, and needless to say, we are impressed. Without a doubt,...

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2013 Magento Imagine: The Art of Commerce

17Apr
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Orange Collar Media was in full force at the Magento Imagine Conference. Five members of the team attended to take some classes, meet with industry partners, clients, and to shoot some craps! CEO Shane Blandford, Partners Robyn Hansen & Nate Reeder, Creative Director Kristy Wingfield, and Enterprise...

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2013 Magento Imagine eCommerce Meetup!

02Apr
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Although we will not have a booth this year at the 2013 Magento Imagine eCommerce Conference, Orange Collar will still have a significant presence at the show.  On Sunday, April 7 – on the eve of the conference kick-off – OCM is hosting a Meetup at the Eye Candy Lounge in the Mandalay Bay Casino....

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Magento Enterprise

26Mar
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New Price Announced for Magento Enterprise License. Orange Collar Media is a Magento Gold level partner located in Denver, Colorado. Orange Collar designs and develops custom websites on the Magento Enterprise platform. Over the past four years Orange Collar Media has developed hundreds of Magento sites...

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Social Media Registration and Sign Up

20Mar
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Orange Collar Media is hosting a Meetup in Las Vegas next month in anticipation of the 2013 Magento Imagine Conference, the signature event for the eCommerce powerhouse. What we have found is that an overwhelming majority (over 70%) of our attendees have registered for our Meetup via Twitter and Facebook. ...

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For Brick and Mortar Merchants: Dive In or TipToe?

07Mar
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A good e-commerce site is a considerable investment, no doubt. While we completely understand a merchant’s concerns on such an investment, we also have seen the pitfalls of companies that tiptoe instead of diving into e-commerce.  What sometimes happens is that the initial scaled-down site is...

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Magento eCommerce Management FAQs

04Mar
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As a Gold Magento Solutions Provider, Orange Collar Media fields a myriad of questions about Magento day-to-day management.  Here are a few helpful Questions and Answers about the Enterprise Edition back end panel.  YMMV, but this could be a great starting point for further discussion.  Call us...

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The Reaction Gifs of OCM

01Mar
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Here at OCM we express our emotions with gifs and emoticons because its healthier than not expressing them at all. When a client asks what a browser is: When the client asks if they can send us updated comps the week before launch When we try to prove our lead developer wrong  When we try to do one...

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How can I drive more traffic to my site?

19Feb
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Questions about driving traffic and drawing potential customers are part of our every day discussions with our clients. Each industry has a unique way to communicate with their audience. Understanding who your audience is will be key to reaching them. As many of you know, OCM started a Magento Enterprise...

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Orange Collar Media and HTML5 Development

30Jan
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As Certified Gold Magento Developers, the Orange Collar team is very quickly enhancing its skill set with HTML5 development.  The web development world is abuzz about HTML5 and with good reason.  Here are some advantages to migrating your ecommerce site to an HTML5 environment: * IT IS THE FUTURE!!! ...

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mCommerce and Mobile Stats for 2012

09Jan
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In web development and ecommerce it’s all about the User Experience (the UX).  Studies have shown that a user will decide within seconds if a site will meet his/her needs.  First impressions matter. So as the web landscape becomes increasingly complex, it’s becoming extremely important to deliver...

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Magento Imagine 2013 Pre-Imagine Event by Orange Collar Media

07Jan
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Imagine 2012 was a big hit. The theme was “What’s your story?” Over the past year Orange Collar Media had many of its own stories, but also was a major part of our clients stories. This year Imagine’s theme is “The Art of Commerce.” eCommerce is art. From design to...

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2013: Year of the Tablet?

2013: Year of the Tablet?

20Dec
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According to the Chinese Calendar, 2013 will be the Year of the Snake. Here at Orange Collar Media, however, we think 2013 will be the Year of the Tablet. According to one study, by the end of 2013 50% of the Top 100 Internet Retailers will have a tablet optimized site to generate ecommerce sales. Only...

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Magento Industry Partnerships

14Dec
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This week Orange Collar Media was fortunate enough to have visitors from Celebros, buySAFE, and Magento! Having close relationships with fellow solution partners and industry partners allows us to introduce our clients to innovative companies run by amazing people. A Magento Industry Partner is a service...

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Mobile Apps Gaining Momentum for 2013

11Dec
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It’s all about the customer comfort zone when it comes to generating revenue, and it seems as if consumers are becoming increasingly more comfortable with Mobile Apps. According to a recent study, consumers are spending 127 minutes per day in Mobile Apps which represents a 35% increase from last year....

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7 Website Best Practices

06Dec
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There are so many different websites out there today, so how do you know what makes a good website and what makes a poorly designed one? Well, here are a few tips to keep in mind when looking at them. 1) The North American eye naturally reads left to right, top to bottom, so keep that in mind when planning...

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Beyond the Shopping Cart

05Dec
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Delivering an Optimal Shopping Experience Goes Beyond Having a Shopping Cart Consumer expectations about online shopping are continually changing along buy an essay paper with the eCommerce platforms that enable that experience. Those retailers that approach an eCommerce platform project from a strategic...

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